Speaker | Author | Entrepreneur | Coach

Are you on a journey to actualize your highest self in your work, relationships, health and creativity?

Hi, I'm Alison.

A little of my story

I’m an entrepreneur, integrated living ambassador, motivational speaker, keynote speaker, transformational leadership coach and writer with a passion for helping people uncover their courage and their purpose, to live their best life.

My entrepreneurial journey started 24 years ago. I’ve helped build up a company from a field in Amalgam, Johannesburg, into an award-winning company that has featured in entrepreneurial magazines, on radio and on television.

My life has ranged from working in some of the poorest townships in Cape Town to some of the wealthiest suburbs in Johannesburg, South Africa. I have explored different culturescapes and continents, and have come to understand our common humanity.

As a speaker, Alison is a conduit for growth and expansion.


Storyteller | keynote speaker

Alison crafts her messages with professionalism, with the intention to provide solutions and shifts, rather than just content.

Powerful storytellers, global speakers and thought leaders on the Mindvalley stage forever changed the trajectory of Alison’s life. She came to realize that she was primarily a storyteller with many stories to share.

Winning the 2021 Professional Speaking Association of Southern Africa (PSASA) Speaker Factor competition confirmed Alison’s belief that she had a calling to help others through the power of storytelling. Her keynote speeches focus on entrepreneurship, self-mastery, manifestation, the power of personal branding and visual storytelling.

Alison writes from the heart; she writes about transformation; she writes about her lived experiences.


transformation | lived experiences | soul’s journey

Alison describes her journey to wholeness as being a long night of the soul, a long walk to freedom that has taught her some profound lessons. 

The older Alison becomes and the more thought leaders she is surrounded by, the less she feels she knows, but the more she knows about herself. She is an enthusiastic and constant student of growth. As the great leadership coach John C Maxwell says, ‘Growth precedes greatness’.

This deeply personal account of a journey of self-discovery and personal growth tells of the emotional and physical transformation of a sensitive child who never felt ‘enough’.

Interesting parallels are made between her challenging journey, and the turbulent journey of South Africa to democracy as well as the subsequent challenges, including state capture.

We also meet the people who have shaped and continue to shape her growth. This beautifully written book aims to inspire you to become all that you can be.

Are you ready to uncover your courage and purpose to realize your full potential?


produce real, measurable results

Coaching can help us to understand the triggers of past programming and self-beliefs. By examining our past experiences, we can extract meaning and symbolism to provide direction and to create a world of new possibilities. 

Since she was 32 years old, Alison has been navigating a journey of personal development. Exposure to world-class speakers and thought leaders across a variety of fields at Mindvalley Global Summits has deepened and humbled her perspective. Alison now actively pursues the unique opportunity she has to share what she has learnt and to help individuals to grow, to make a difference and live their best lives.


Extracts of what others say


Updates on Alison's speaking, coaching and entrepreneurship.

Interview on Retro Radio

Alison was interviewed for Retro Radio to speak about her journey as an entrepreneur and the twenty-two year journey of co-founding and building up an award-winning company.

Read More »

New Book: Belonging - out now