Travellers

When I first met my husband, Friedel, he had been working and travelling overseas for four years. I had been studying and working in England for a year and travelling around Europe in brief breaks.

It was Friedel’s adventuring spirit and his love of animals that drew us together.

He had been working in construction in Uganda, Pakistan and in the UK, converting old barns into magnificent homes that went on to win awards.

He had travelled overland through Africa for 7 months.

I fell in love with his stories; I fell in love with his calm gentleness, his love of nature and trees and animals. Above all, he made me feel safe.

But I never knew that 30 years later, we would be able to live this nomadic life.

When we started our company 25 years ago, everyone laughed at us. “What do Friedel and Ali know about running a company?” They said.

We worked really hard for twenty years, then it got a lot easier with a great management team and a great staff supporting our dreams in our sixties.

Our honeymoon was a camping trip through Africa in an old Golf car with a tiny tent. For many years, we were focused on building our company and raising children.

To travel again now is our greatest privilege.

If you have a dream, don’t let others’ perceptions of you rob you of your dreams.

You might never know where your travels will lead you.

Alison Weihe
I am an award-winning Entrepreneur, Global Speaker, Writer and Coach specialising in Identity Intelligence and Author of Belonging, Finding Tribes of Meaning.

Growing up as a young woman in Apartheid South Africa Alison became a political activist for almost twenty years, working under many remarkable leaders of that time including the current South African President Cyril Ramaphosa. The leaders of that time were pivotal in shaping her mission to live a life of contribution.

Alison went on to become a multi-award-winning serial entrepreneur, transformational coach, and philanthropist passionate about bridging economic, social, and cultural divides.
However, it would take Alison sixty years to have the courage to tell her story. Today, she is a champion of Identity Intelligence, Belonging and Conscious Leadership.


In her book “Belonging,” she unravels her once-overlooked story. Her pivotal awakening to make a difference in the Anti-Apartheid movement. The journey of building a company from a shed on a field to an award-winning company with 150 employees, winning numerous awards, being featured on television, radio, and in entrepreneur magazines. Her transformative personal growth, overcoming many life and mental health challenges, is narrated through profound storytelling.
Now, as an award-winning speaker and author, she shares her story to inspire others throughout the world, that it is never too late to step into who you were truly meant to be.

https://alisonweihe.com/author/
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